Bevvy Of Lovelies
Bevvy Of Lovelies
By: jbhthescots@mac.com, Categories: Words & Images, 2 comments

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It started with Ann, and then followed Angela, Linda, May, Lorraine, Susan, Erika, Vicky, and Fiona…before it all finally ended with Violet.  No, not the girls that turned me down at my first school disco (although admittedly that list was just as big), I am, of course, talking about the iconic girls that once adorned cans of lager here in Scotland.

 

Launched in 1962, the ‘Lager Lovelies‘ – as the short documentary in the link explains – graced cans of Tennent’s until 1991.  Although I can’t imagine such sexist advertising existing in today’s politically correct environment, three generations of men grew up ogling the girls as they guzzled their cans – and thus began a joke, cracked whenever one of them was spotted in the street: “I had ma hands roond you last night, hen.”

 

They were indeed much loved by drinkers, and classic cans featuring the models these days can change hands among collectors for hundreds of pounds each with the ‘holy grail’ being an unopened can of vintage Ann – but I can tell you you’d stand a better chance of finding the real Holy Grail here in Glasgow before you’d find an unopened 50-year-old can of lager!

 

There can be few people in the city – and throughout Scotland – who haven’t at some point sampled Tennent’s lager, produced in Wellpark Brewery (dating back to 1556), and located in one of the most historic parts of Glasgow, opposite the Necropolis. And as part of the city’s extensive mural offensive, street artist “Smug” was put into action a couple of years ago on the long brewery wall heading down Duke Street to depict some famous Tennent’s ads over the years, which of course had to feature the famous Lager Lovelies. 

 

Leica M3 & 1.4/50mm Summilux pre-asph v2

Sekonic L-308S

Kodak Tri-X (200)

HC-110 (Dil. B – 7 min)

Plustek 7600i & Vuescan

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